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Posted on Nov 21, 2015 in Business Marketing

What is a staffing agency?

What is a staffing agency?

 

If you run a business and you need to hire new personnel, you may find yourself torn between employing someone yourself or hiring a professional recruitment company. Also known as staffing agencies or job placement firms, these are the best option you have if you need outsourcing for your human resources needs. Broadly, all these titles designate a company that makes sure the selection process is streamlined and any employer can find the most suitable candidate for a certain position. Job searching and selecting process may be difficult for ordinary individuals, which is why these agencies come to the rescue. The recruiters will work hard to find the perfect candidate for you, striving to understand your needs while also keeping you up to date with the selection process.

 

What does a staffing agency do?

There are many types of such companies, depending on their field of activity. Some of them are able to provide recruiting services for a wide range of domains (including IT, finance, constructions, engineering etc), while others are specialised in a narrower job field (which may be any of the ones mentioned before). If you are trying to hire an experienced, senior-level employee, then the best thing you could do is collaborate with an executive search firm Toronto, specialised in your particular field of activity. This agency will have more knowledge and expertise in selecting the perfect person for your vacancy. To begin with, you will have to meet a representative of the staffing firm, in order to explain them everything about your company and the position you need a candidate for.

 

How does the recruiter work for the candidates?

Besides helping the employer find the perfect match, the recruiters also work for those who are looking for a job. They often provide guidance on CV writing or interview skills, especially for those who have no experience at all. Although creating a resume may seem something very easy, most of the times people make silly mistakes, so they could use the help of a professional recruiter. There are certain keywords that need to be included in order to catch the reader’s attention, but ordinary people may not know this. In addition to this, the staff can also offer specialised advice related to the most suitable vacancies the candidate should apply for, depending on their background and skills.

 

Why should you collaborate with a recruiting firm?

As an employer, choosing a recruiting company to select people on your behalf is a great method through which you can save money, time and efforts. Since this firm has been in the industry for many years, they probably have a wide network of contacts and a pool of applicants to choose from. This means that you will have access to the best candidates and also the most thorough selection process. The interviews will be held by an expert, who is able to identify all the qualities you are looking for in an efficient employee. All in all, finding a professional staffing agency may be as important as finding the right person.

 

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Posted on Sep 10, 2015 in Business Marketing

Three tips to choose the right PR company

Three tips to choose the right PR company

It is no news to anyone that PR is crucial in obtaining the much desired success rate. Whether you are looking to make an important announcement about a significant change you have, one that is likely to help you gain a larger number of clients or your business is simply entering the market, you need to make it properly. Think of it this way. Usually, you don’t get a second chance at making a good impression unless you have a good PR team, ready to help you in this area. If you agree that collaborating with trustworthy PR specialists is a wise decision, then you will certainly appreciate the following tips. These might help you locate professionally public relations companies in Melbourne, as well as anywhere in the world.

 

#1 Reputation comes first

 

Although it might seem a bit old fashioned to be given this tip, it could not be truer. It is very important to hire only reputable companies that are well-aware of what PR means and how it can be applied in all cases, for all types of companies. Reputation is based on what former clients have to say and in this case, results can easily speak for themselves. The effect of PR strategies could offer you insights about whether or not a collaboration is a good idea.

 

#2 Experience and knowledge

 

The duo is what could set apart a professional PR company from those that are less reliable and might not offer you the expected results. Knowledge stands for strategies and methods. As long as the team working there is adequately trained, the members part of it will choose the right techniques for each type of company. As for experience, this could weight a great deal in the actual enforcement of these strategies. When the two, knowledge and experience, are combined, you may rest assured that benefits will be visible.

 

#3 Diverse past collaborations

 

If a company specialized in PR has worked with plenty, diverse clients in the past, this aspect alone has offered it a complex perspective on what this domain stands for. For the client, on the other hand, a diverse portfolio is always a great advantage, as you are being offered the chance to collaborate with a company that will help your business grow.

 

There is much to say on this topic. These are only three tips that can make a difference in the actual selection of the right PR company. Still, treating this aspect adequately means looking at other facts, as well. Conducting a search is an absolutely necessary step on this market.

 

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Posted on Jul 14, 2015 in Business Marketing

Why a liquor license is paramount for running a profitable business

Why a liquor license is paramount for running a profitable business

No matter the type of business, whether it is a bar or a restaurant, owners really need permission in order to sell alcohol. But why is it so important for a business to merchandise alcohol? The truth is that most of the incomes that businesses realize, either restaurant or grocery store, are represented by the sale of alcohol. The truth is that people simply enjoy going out for a beer with friends and catering to their needs means an additional opportunity for business owners to make a few bucks. In the beginning, you may not know how much is a liquor license and for this reason and many others it is better to work with a brokerage firm to get your authorization. So what are the perks of getting your license?

 

The numbers behind alcohol sales

The most surprising thing related to the sale of alcohol is the fact that even during the recession period many enterprises were still able to make huge gains. While people are reluctant to spending money on other things in order to save a little cash, statistics clearly show that during no matter what financial situation the alcohol industry still survives. There has never been quite a profitable business such as that of selling beer, wine and liquor. Those that have just started out quickly realize that in the months following the opening of a business profits can increase even by 8 percent. The only problem is represented by the fact that establishments are actually restricted in the commercializing of alcohol and in order to sell beer or other beverages they need a liquor license.

How the alcohol is priced

The business owner first takes into consideration the prices that the competitors set on the beverages that they sell. For instance, restaurants and bars set the price of a beverage according to the difficulty with which a specific drink is prepared. A cocktail is not that easy to make and in addition to alcohol, other ingredients are added into the mix. In short, the price of a drink represents the expectations of the business and the price will be higher if the business intends to make huge profit from the sale of alcohol.

Are there any restrictions?

The answer is affirmative. Although the business owner may receive authorization for the merchandise of alcohol, the truth is that there are numbers of laws and taxes that not only restrict the revenues that the business is to make, but also the quantity that is merchandised. The reason for which the merchandise of alcohol is restricted in so many ways can be explained by ethical reasons. For instance, the government might fear that the owner of a bar may sell alcoholic beverages to minors. In fact, all states regulate the age limit that allows underage persons to consume alcohol. In addition to this, regulations also state that alcohol cannot be sold just anywhere and at any time.

To conclude, while in the beginning many businesses started out with other purposes, very rapidly the merchandise of alcohol has become the main source of profit for other small businesses other than bars and restaurants. This is the reason for which many strive to acquire the necessary authorization and just think that alcohol revenues can represent even 50% of the general incomes of a business.

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Posted on Apr 17, 2015 in Business Marketing

Tips on choosing the right website designer

Tips on choosing the right website designer

These days, entrepreneurs, irrespective of the field they might be operating on, are more and more focused on having an impact on the online market. Even though these companies might be land based, conducting their work on the traditional market, all have agreed that the Internet is highly beneficial, as far as gaining clients is concerned. News travels fast on the Internet and business owners are eager to spread the word about their work. These being said, there is one aspect that should be adequately treated, if the purpose is getting the attention of the public. It is crucial to find that designer that can help you create a suitable, appropriate website for your company. Thus, a search on the website design market is necessary. The aspects that ought to be considered throughout such a process are the same, whether you are analyzing the web site design Melbourne market or any other field, for that matter.

 

You need an experienced team, one that knows its way around the IT world and it is accustomed to working with all types of companies, small, medium and large.  Some might disapprove of the relevance of experience in an ever-changing field, one in which today’s techniques are already outdated. However, this should not keep you from considering this aspect. As far as client-expert communication is concerned, things are clear. You need to be able to discuss all kinds of aspects with the team you have decided to collaborate with. A powerful website is one that represents your company. Think of it this way. You are about to enter the online world, battle against hundred other companies that offer similar services. The website is your calling card and the only way to connect and convince potential clients. The online platform should portray your business just as you, the owner, perceive it. Thereby, find that team you can communicate with, that listens to your ideas and suggestions and is willing to put them in practice.

 

A website should not only look pretty, but it should also be functional and informative. If you are running an online store for instance, but the website fails to fulfill its purpose, then what is its use? Also, clients interested in your business should find relevant pieces of information from the online platform. In both the above mentioned situations, taking a look at reputation might be of some help. It does seem that you have a difficult search on your hands. However, this should not discourage you. In fact, it should only stimulate you, seeing just how much a dedicated, professional web designer can help. So, consider the aspects mentioned above and you should be able to find a true partner, ready to fulfill your requests.

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Posted on Dec 12, 2014 in Business Marketing

Website success factors – accessibility, usability and appealing design

Website success factors – accessibility, usability and appealing design

It might seem common knowledge that websites play an important role in shaping the image of a brand, but you will be surprised to find out how many companies and even corporations stick to traditional marketing strategies and overlook the importance of a good web design strategy to ensure the loyalty of their customers. When you offer a customer the option to visit your website to find out more information about what you offer, you have to imagine that you invited him inside your company. You would not like anyone to see an under construction sign at the entrance of a dilapidated building under your company name, so you should not do this mistake online either. You web design has to inspire trust and mirror your company policy perfectly to ensure that you will gain more customers and not start losing them. Investing in good ottawa web design from citivine.ca services can pay off earlier than you can expect, because people have started to use the Internet as a universal tool to solve problems. If someone requires the type of services or products you offer, there are very high chances he/she will look it up online first. You can increase the number of your loyal customers and subsequently your revenue by gaining a strong online presence.

 

While every little details matters when it comes to your website, there are three factors that should never be overlooked when you launch a business website.  Accessibility is what makes the Internet such a popular tool, so taking that away from your customers will eventually determine them to switch to your competition. People access the Internet from a wide variety of devices, so making a website responsive is essential to cater to this need. If you invest money in Ottawa web design, you should ta least ask for a responsive design to ensure that your website will not get ruined when accessed from a mobile device. Usability is another important factor that might influence an attitude change in your customers for the better or for the worst, depending on how good the developing tem you hire is. Upon entering a website, a user has to reach the information he/she needs immediately. It is called intuitive design and can bring you a lot of stars in the eyes of your customers. If the home button is deeply hidden in the design and the order or contact page is difficult to reach, you will only manage to frustrate your customers.

 

Last, but not least, graphic appeal is probably the strongest tool you have at your disposal to impress your customers and potential customers. A cool graphic design will please the eye, make you seem more reliable and the customers more willing to order what you have to sell. We have to admit the fat that we like beautifully packed things, so it is important to choose a web development team that also includes an experienced graphic designer capable of coming up with a good concept for your business.

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Posted on Nov 28, 2014 in Business Marketing

How to become a Canadian military mortgage broker

How to become a Canadian military mortgage broker

In an unstable economy and an even more unstable employment environment, people are always looking for career opportunities that would help them earn more and that would also give them a certain feeling of job security or stability. This is why many people are looking to be self-employed or to activate in a field where that is possible at any given time, such as the real estate field or the mortgage industry. Indeed, a mortgage broker, even if he or she works for an agency or a financial institution, can at any time go on his or her own and make a career individually, reason for which the job is highly sought after. Even more, since one never knows how the housing market will react, there is a particular sector within the industry that will never go out of clients and that is government relocation, therefore many brokers are looking to become a Canadian military mortgage broker. However, becoming one is not as easy as it sounds and it involves a lot of training and hard work, not to mention dedication and perseverance.

 

It is true that, if you are ever thinking about opening your own small business or going independent, the job of Canadian military mortgage broker is the one you want to have, but, as mentioned above, it takes a lot to become one. Apart from the usual mortgage broker training that you need, that every broker needs regardless of the field of operation, as a military mortgage broker you also need to specialize in government relocation. There are not many places where you can get that sort of specialty training, so you need to research the market very carefully and take your time and be patient. Even after you finish government relocation training, you still need to spend some time working for or with a military mortgage broker, preferably a highly experienced one, so that you can grasp the ins and outs of the job, because being this type of broker basically means being the middleman between DND or military personnel and banks and other financial institutions.

 

Before you can even think about opening your own shop or going on your own, you need to make sure that you are fully knowledgeable as far as current law, legislation and regulations are concerned with reference to government relocation and military mortgages and you also need to develop relationships with both sides of the market. This is a task that takes time, as well as negotiating skills, so you can’t expect to become a Canadian military mortgage broker over night. Nevertheless, if you have the needed perseverance, dedication and will to work hard and go through all the stages of training, this job is more than just a job, it is a career opportunity and even a business opportunity, so in the end it will be greatly profitable for you.

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